Advice to Founders with Short Memories: The Heads Up Edition
As every investor knows, founders tend to exaggerate. We suppose that falls under the ‘marketing’ rubric, at least in the minds of founders which, truth be told, can be a dangerous and scary place, so every now and then, we like to send out a reminder of subtleties you might have missed, which may help to explain why you’re not getting the results you had hoped for. In no particular order: