2/26/13
Good morning, All,
They’re called angels for a reason: there you are, more or less unproven as an entrepreneur, attempting to get your company off the ground and all you seem to hit are brick walls. Suddenly, an early stage investor appears, as if from above, and your whole world changes: you’re enterprise now has a fighting chance. But how do you get to them?
There’s the angel list, of course, and the New York Angels and the Arc Angels. Angels tend to show up at events, too – especially pitch events, if you know who they are and how to approach them. Another idea? Bring on an advisor or two who are subject matter experts, and if you can, find ones who have been successful entrepreneurs. Keep them involved and updated. Prove yourself and one of them might well turn into your angel. A bit of history: contrary to popular misconception, Tony Hsieh did not found Zappos. It was Nick Swinmurn, who was not having an easy time of it getting his venture going, and was introduced to Hsieh, who’d just sold his company, LinkExchange, to Microsoft. Hsieh came on as an investor and eventually, the two became co-CEOs. By the time Amazon acquired the company in 2009 for $1.2 billion, Hsieh was CEO and Swinmurn Founder, and doubt that he’s complaining.