Apple shares plummet after lower than expected iPhone sales
Good morning, All,
Earning were reported last week, which made it an odd week for Apple, which reported a 35% increase in iPhone sales over last year, but the sales were well under the expected numbers. Still, Apple shares plummet(ed) after lower than expected iPhone sales. But remember: stock prices are based on predicted future earnings, and iPhones sales are expected to ‘go even softer:’ no new versions of the iPhone are going to be released in the near future.
According to the article, the iPhone did draw a number of ‘switcher’ – people who crossed over from other platforms - and Mac sales were up (iOS device sales outpace Windows PC sales for first time). Hard numbers on Watch sales were not released, although according to Apple CEO Tim Cook, June sales surpassed the sales of the previous two month, whatever that means in hard numbers, but ok. And while the press has pretty much bashed Apple’s latest platform, primarily non-tech consumers don’t necessarily agree: Apple Watch Satisfaction. It seems that the farther removed you are from the tech industry, the more you like the watch. For more user feedback, check out wristly.