Is It Time to Pivot?
Almost all startups pivot at some point. This we know. Since many people consider a new year a new/clean slate as well and a good time to reflect on where you’ve been/where you’re going, we decided it’s a good time to talk about the pivot.
We recently hosted an investor at one of our Online Insights who mentioned a unicorn exit from one of their portfolio companies. We knew the founder. Very sharp guy who had majorly pivoted not long after said investor’s fund had invested in them. One of the partners had spoken at our Insights not long after the pivot and was livid: this was not what he had invested in.
Well, how often do investors mention that the ‘team’ is one of their top considerations when it comes to deciding to whom to write the check? Just a few short years following the pivot, the company had a serious unicorn exit. The founder also happened to be something of a subject matter expert, rethought the approach, did a major change of direction – and did we mention the company had a serious unicorn exit? Apologies, but we have learned from experience that one of the major always unnamed problems when it comes to why startups fail is that founders don’t listen.