Aileen Lee’s Look at the Unicorn Club, Ten Years After She Coined the Term
It was Aileen Lee of Cowboy Ventures who coined the term ‘unicorn.’ Now she has taken a fresh look: Welcome Back to the Unicorn Club, 10 Years Later. A lot changes in ten years, especially in tech.
As Lee observed, ten years ago, the majority of unicorns were consumer focused. Now, the pendulum has swung hard to enterprise, and the herd is about to be thinned – for now -, as many a so-called unicorn is a ‘papercorn.’ Capital efficiency has dropped precipitously, Silicon Valley is no longer the unicorn hub (“The Bay Area is still the largest unicorn pasture, but lost a lot of ground”). She also predicts that AI will be a superunicorn.
Facebook was the standout beast in 2013, but our question is, how good is a unicorn’s eyesight? One would think or at least hope that unicorns are visionaries in some way (preferably in a good way), but the two terms are hardly interchangeable. Apple co-founder Steve Jobs certainly was that square peg in the round hole who was crazy enough to think that he could change the world – in a good way – and he did. The iPod, the iPhone. The NeXt cube, that changed computers forever. Jobs was no doubt a visionary, and a design genius.