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Summer Reading: Lessons from the Pros

Summer Reading: Lessons from the Pros

We’re full on into summer, when people kick back a bit and even take some time to read. If you’re looking for recommendation and are in the midst of raising capital or plan to very soon, one our readers have suggested Foundry Group founder and Techstars co-founder Brad Feld’s Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist. As well as former New York Angels Chairman and NY Venture Partners founder Brian Cohen’s What Every Angel Investor Wants You to Know: An Insider Reveals How to Get Smart Funding for Your Billion Dollar Idea. Finally, there’s angel investor Jason Calacanis’s Angel: How to Invest in Technology Startups–Timeless Advice from an Angel Investor Who Turned $100,000 into $100,000,000, and as one reviewer noted: Should have titled this book: ‘The ABC Angel: Arrogant, Brilliant, and Confident!’ Then again, for those of us who know him well, that’s Jason, what, eh?

 

Feld also offers a free Venture Deals course that “demystifies venture capital deals and startup financing to give both first-time and experienced entrepreneurs a definitive guide to secure funding.” Sign up and make sure that you’re notified as to when the next session is starting, which will most likely be Fall. Read More...

Everything You Need to Know About the Investor Dog Whistle

Everything You Need to Know About the Investor Dog Whistle

Image by Gerd Altmann from Pixabay

Basic to every startup/newco is having a pitch deck. An executive summaries as well, and while you know this, we wonder if we have pitch decks all wrong. Or if you believe that there’s a set order of slides to which you must strictly adhere.

Wrong.

Charlie O’Donnell of Brooklyn Bridge Ventures’ somewhat unofficial mantra is ‘Always Be Selling’ and truth be told, no matter what your official title is in your startup/newco, you’re doing sales. Especially in a lean company: unless you’re in a completely non-public facing role, you’re a salesperson for your company, which brings us to your investor presentation, your deck and everything in between. Read More...

Inside Investor Baseball: Here’s the Pitch

Inside Investor Baseball: Here’s the Pitch

Image by Сергей Ремизов from Pixabay

Ok, so you’ve done your pitch deck – revised it ad infinitum, based on the feedback you’ve gotten from everyone you know and his or her fourth cousin twice removed. Now you’ve secured a few investor meetings, via Zoom. Where’s that investor pitch meeting template when you need one?

Brian Cohen spoke at our virtual investor breakfast recently and imparted some pearls of advice to help you with that one, some of which we’ll share with you today, with a few additions of our own, along with points other investor friends and previous Investor breakfast speakers of ours have made in the pas.

First, meetings these days are done via Zoom. Show your face. At least at the outset of the meeting. Not a photo, nyour initials, not your LinkedIn photo, which is no doubt a selfie and doesn’t look all that great anyway – the real you – and the other team members who may also be on the call. Why? Investor(s) want to get to know you and yours, and much is conveyed via your visage and facial expressions. Do you smile? At least occasionally? Investors – and Brian referred primarily to angels – after all, he was Chairman of the New York Angels for a decade before co-founding New York Venture Partner – and has invested in literally hundreds of companies over the years – have to like you. This is a partnership and a potentially a long one, so they want to see you – if only on a video call. For now, at least. Read More...

The Pitch Deck: What Investors Are Really Looking For

The Pitch Deck: What Investors Are Really Looking For

Image by Gerd Altmann from Pixabay

It’s been a while since we discussed pitch decks, and it seems that it may be time for a refresher course/reminder.

We all know that there are a few points to cover. Again, in no particular order:

  1. Vision and Value
  2. Problem
  3. Market/Opportunity
  4. Solution
  5. Business/Revenue Model
  6. Competiton
  7. Traction/Road Map to Traction (aka Go To Market Strategy)
  8. Marketing and Sales Strategy
  9. Team
  10. Financial
  11. Ask/Use of Funds

If this is the latest project from a team of very successful serial entrepreneurs, you’re going to move that ‘team’ slide up. Investors want to know that if this startup’s founders are, say, Larry Page and Sergey Brin. Read More...