Meet the New Club. Not the Same as the Old Club
It isn’t often that a newco launches that fairly quickly captures unicorn-level attention the way that Clubhouse has. The audio-only social network, which has amassed 2M+ users and $100M in funding in just under a year after launch, seems to have raised the bar by lowering the barrier to participation, meaning, that in most rooms, anyone can raise their hand and, in most cases (depending on the moderator), participate in the discussion. It’s still in beta, so it’s currently iPhone only and invitation only: patience.
“If you could plug into a live conversation about a topic, you’re passionate about, on demand, anywhere in the world, and have an opportunity to not only listen to some of the smartest people on the subject, but also participate with them, would you?” asked Brian Solis in Forbes (The Latest Silicon Valley Unicorn, Clubhouse Raises $100 Million And Also Raises Attention To The Importance Of Audio-Based Social Networking). “…it represents an unquenchable thirst for meaningful community and engagement, especially in light of the chaos and devastation that played out in the forms of disinformation, political theater, and divisiveness across other social networks.”